Your customers have changed, have you?

The COVID-19 pandemic (fastest becoming my most hated saying) has changed our lives and will leave a lasting impact for ever. The way we live, socialise, celebrate, mourn, work and more has had to be adapted. So, like everything else – the way you do business has to change too. If you are still operating… Continue reading Your customers have changed, have you?

Facebook & Instagram Ads gone wrong or not working well for you? This could be the reason why…

I see lots of ads on Facebook and Instagram that make me stop scrolling and pay attention. The image is shit hot and has done its job of grabbing my interest, the copy is good and conveying the message really well, but so many times I think to myself – ‘why am I seeing this?… Continue reading Facebook & Instagram Ads gone wrong or not working well for you? This could be the reason why…

Beyond Analytics – the door to website performance

If you use Google Analytics for your website, are you looking beyond the overview stats for those key golden nuggets of information? It’s great to know how many people are entering the site, how many sales it makes, how they get to the site etc, but have you thought about how they are exiting the… Continue reading Beyond Analytics – the door to website performance