6 Tips for Writing Compelling Ad Copy

If you are running Facebook, Instagram or Google Ads to boost sales this quarter, here’s some tips on how to craft compelling Ad copy: Tip 1 - Match user intent: ensure your ad reflects what the user is looking for. Tip 2 - Focus on the benefits: people want solutions, not problems. Tip 3 -… Continue reading 6 Tips for Writing Compelling Ad Copy

How to get sales, the easy way.

Up to 99% of your website traffic is not completing a desired action. With the average conversion rate for websites globally being between 1-3%, there is a whole chunk of people entering your online premises and leaving without buying anything (that’s if your website is performing well in the first place). These are your low… Continue reading How to get sales, the easy way.

How much would you pay to promote your business?

How much would you pay for TV advertising? 10’s to 100’s of thousands of pounds right? Don’t forget to include the cost of ad creative! How much would you pay for newspaper, magazine or radio advertising? From a few hundred to multiple thousands of pounds, depending on the publication or station. How much would you… Continue reading How much would you pay to promote your business?

Facebook & Instagram Ads gone wrong or not working well for you? This could be the reason why…

I see lots of ads on Facebook and Instagram that make me stop scrolling and pay attention. The image is shit hot and has done its job of grabbing my interest, the copy is good and conveying the message really well, but so many times I think to myself – ‘why am I seeing this?… Continue reading Facebook & Instagram Ads gone wrong or not working well for you? This could be the reason why…

The secret to successful Social Media Advertising

The anatomy of a good Facebook & Instagram Ad incorporates many things, from the image and copy to granular levels of who you are targeting. But the real power of Facebook & Instagram advertising is all about the funnels. 💥 Say what? Funnels are where you have a strategy for your ads and you target,… Continue reading The secret to successful Social Media Advertising