Your customers have changed, have you?

The COVID-19 pandemic (fastest becoming my most hated saying) has changed our lives and will leave a lasting impact for ever. The way we live, socialise, celebrate, mourn, work and more has had to be adapted. So, like everything else – the way you do business has to change too. If you are still operating… Continue reading Your customers have changed, have you?

Do you need a website for your business?

At the end of last year, a study by the eCommerce Foundation found that 88% of consumers will research product information before they make a purchase online or in the store. The amount of people conducting this research and purchasing online will have grown dramatically since the global pandemic. The importance of having a website… Continue reading Do you need a website for your business?

Managing your business during the Coronavirus outbreak

Understandably, there is a lot of focus right now on Coronavirus and you may be wondering how it is going to affect your business. The truth is, nobody really knows but the best course of action right now is to try and not get too distracted and maintain (or ideally increase) your online presence. Everywhere… Continue reading Managing your business during the Coronavirus outbreak

Why social media is not working for you…

Truth bomb: Social media is NOT a magic wand. You can’t just set up a couple of profiles for your business, post here and there promoting what you are selling and expect the magic to happen. It won’t automatically result in sales and the people who have liked your page (probably your family and friends)… Continue reading Why social media is not working for you…