The foundation of any good business account on social media is the content. It starts and ends there. It will get you good reach, good engagement, and good customers. But creating good content seems to be a struggle for a lot of businesses. So, here’s how you do it. Use this as the foundation for… Continue reading The 3 Pillars of Content
Tag: social media consultant
Why social media is not working for you…
Truth bomb: Social media is NOT a magic wand. You can’t just set up a couple of profiles for your business, post here and there promoting what you are selling and expect the magic to happen. It won’t automatically result in sales and the people who have liked your page (probably your family and friends)… Continue reading Why social media is not working for you…
How to use Social Media for your business
Setting up a social media profile for yourself is easy. You can post what you like, when you like and you don't really need to give it too much thought. Doing it for your business is not so easy, there are many things you need to consider if you want to use these profiles to… Continue reading How to use Social Media for your business
Beating the social media algorithms
Want to beat the social media algorithms? I see so many posts claiming to know how to beat the algorithms and they all have one thing in common – they don’t beat it, because they can’t and neither can you. But you can make them work to your advantage. The algorithms are what sorts through… Continue reading Beating the social media algorithms